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MITCH BERG
I've been doing UX for over 20 years.

I've worked in many industries - but one thing all my jobs have in common is
the need for a keen analytical sense, inquisitive empathy with customers and business stakeholders, and a talent for collaboration in solving complex user interaction problems, on time and under budget.

Take a look at my resume, or my case studies.  Let's talk

UX Designer, UX Architect, Problem Solver

Case Studies

I stand out at innovating under pressure, at leading collaboration across teams and organizational silos, and at getting win/win results that satisfy users and stakeholders alike.

 

I’m not a visual designer, and this isn’t a visual design portfolio.  The visuals in this section are rough mid-design artifacts that are intended to reflect thought process, not visual polish.

 

Dive in and see how I can help you, your clients and your users.

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A Brand New Product (Patch for Neurons, Ivanti)

#Product Design | #Research | #UX Design | #Leadership | #UX Process | #SaaS

 

The mission, for a product manager, a tech lead and I, was to create a cloud-based patching system from scratch, that would be the easiest to use and easiest to scale of any on the market.

 

It’s been on the market three years, and yielded four patents.

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Impact: Earnings >$10M/Year

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Read about Patch for Neurons >

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Driving with Research (Compliance Reporting for Ivanti Neurons)

#User Research | #UX Design | #Visual Design | #UX Strategy | #SaaS

 

While doing usability testing for Patch for Neurons we heard a recurring theme among users.  I turned that observation into a feature unique among industry products – and a couple of patents.

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Impact: Opened market for new clients, Gartner recognition

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Read about Compliance Reports >

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Responding to the Market (Ring Deployment for Ivanti Neurons)

#UX Design | #Visual Design | #Data Design | #User Research | #SaaS

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The biggest single enhancement to Patch for Neurons has been Ring Deployment – allowing users to structure and manage automated testing of patch content.

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Microsoft does it.  We needed to do it better.

Impact: >$10M in sales dependent on feature.

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Read about Ring Deployment >

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Turning a Disaster Into A Big WIn (Common Transactions, USBank)

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Fixing a Design Catastrophe (Circle The Customer, Ecolab)

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Solving Communication Problems (StorageNet 6000, StorageTek

#Research | #UX Design | #Problem Solving | #UX Architecture

 

While leading a team working to replace USBank’s ancient teller system, a vendor threw us a bad hop.  We turned it into a triple play. 

 

 Impact: Salvaged multi-million dollar investment, designed market-ready system. 

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More about Common Transaction (Teller System) >

 

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#Problem Solving | #Engineering| #BigData

The director for Ecolab's new internal sales support application came to me and asked if I could take a look at her new $2 million data warehouse.  “People have a hard time using it”

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I did.  And it turns out usability was the least of the problems.

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Impact: Saved $2M+ investment.  System drove millions/year in sales synergies.

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More about Circle the Customer >

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#UX Design | #Communication | #Collaboration

 

An engineering team had done a modern-day recreation of the parable of the Tower of Babel.  It was my job to get things back on track.  .

 

There was pizza.

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Impact: Prevented multimillion dollar cost overrun on project with eight-figure investment. 

More about StorageNet 6K >

Accomplishments

Patents

My work at Ivanti led me to a total of three engineering patents and a design patent, registered in the US and internationally.

Hackathon Wins

I was on teams that placed in the running for two Ivanti corporate hackathons. 

  • “Headless Console” (2019):  My team proved that could drill through a port on the firewall to remotely manage on-premises patching consoles anywhere in the world.  This led directly the development of Patch for Neurons.  First place. 

  • Patch for Mobile:  I led a team of six – a UXer, a PM and four software engineers – in ideating ways to effectively use Patch in a mobile environment.  Third Place out of over 80 entries.  

Industries

I’ve worked in quite a few different industries:

  • Network Security (Ivanti)

  • Banking (USBank)

  • Health Insurance (UHG, Anthem/Blue Cross)

  • Non-Emergency Medical Transportation (Logisticare)

  • Mortgage Servicing (Black Knight Financial Services)

  • E-commerce – Digital River, Digikey

  • Manufacturing (Ecolab)

  • Sales Support (Ecolab, Emerson)

  • Point of Sale (Lifetime Fitness)

  • Commercial Credit (USBank)

  • Mortgage Origination (Wells Fargo Home Mortgage)

  • Storage Networking (StorageTek)

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